7 Ways to Promote your Brand to Local Customers
Promoting your brand to local customers is crucial for its success. While online brand promotion strategies can be effective, local customers are often the lifeblood of small businesses. Therefore, developing effective ways to reach and engage with the local community is essential. In this blog post, we…
5 Promotional Strategies to Boost Your Brand
Branding is one of the essential activities your business can engage in. In today’s online marketplace, the world is at our fingertips. We can find any company or product we want in seconds. That is great for business, but it challenges companies due to extremely…
The Ultimate Guide to a Strong Brand Activation Campaign
Visualize a scenario wherein you have just launched your brand. From your product range to your target audience, all of it has been carefully set, but you do not receive the anticipated connection, that you wish to build. Do you know why? The two most…
How BTL marketing can differentiate your brand from others
In today’s cutthroat business world, it has become next to impossible to differentiate one brand from the other. Every time, one discovers something new that works well for them, others race in to blindly copy the idea, hence leaving little to no room for brand…
Importance of Brand Promotion through BTL Marketing
Gone are those days when ATL marketing and traditional marketing activities were the only sources for generating leads and making business. The change in time, scenarios, and current marketing trends and tools have led to the emergence of the term “BTL activities”. BTL activities or…
Here’s how you can ace your next mall promotion.
With the country’s restriction slowly yet steadily opening up, malls have become a great target center for brands. Malls are one of the best places to reconnect with the lost audience and create a bond like never before. Mall promotional activities are a great hit…
Eight brand promotion ideas for your exhibition stall appearance!
Successful brand promotion activities depend on successful ideas. And good ideas include more than just the shape and architecture of the stall. They also include capitalizing on other channels for promotion to achieve success, some of which can include: • Reaching out to visitors, customers,…
How to attract more visitors to your brand promotional space?
If you are an event enthusiast, you may have noticed that BTL events are becoming more and more competitive. The world’s largest companies invest millions in these marketing and promotional activities to bring their latest products to the public. With hundreds of exhibitors competing to…