Brand Activation Trends In 2022
With digitalization at its peak, changes in all sectors are bound to occur. Traditional brand activation ideas and brand strategies have come to a standstill. It is an era of ever-evolving – latest and contemporary brand activation ideas. The onset of each passing year marks…
5 Promotional Strategies to Boost Your Brand
Branding is one of the essential activities your business can engage in. In today’s online marketplace, the world is at our fingertips. We can find any company or product we want in seconds. That is great for business, but it challenges companies due to extremely…
5 Expert Tips to Promote Your Brand Effectively
Brand promotions have witnessed dramatic changes in recent years. Big companies used to pay a lot of money to radio & television commercials to reach the masses. Promoting your brand is difficult, even though there are many ways to do so. It isn’t easy to…
How BTL marketing can differentiate your brand from others
In today’s cutthroat business world, it has become next to impossible to differentiate one brand from the other. Every time, one discovers something new that works well for them, others race in to blindly copy the idea, hence leaving little to no room for brand…
5 Brand Activation Ideas to grab 80% more visitors
Brand activation is considered a new term in today’s marketing field as it is comparatively a recent yet buzzing word. Every other brand these days is adopting brand activation ideas to reach out to the untapped market and create a distinct identity for themselves. Also known as BTL…
Eight brand promotion ideas for your exhibition stall appearance!
Successful brand promotion activities depend on successful ideas. And good ideas include more than just the shape and architecture of the stall. They also include capitalizing on other channels for promotion to achieve success, some of which can include: • Reaching out to visitors, customers,…
De-Coding “COVID” in times of crisis!
The novel corona-virus, or more notably referred to as COVID-19 has left us all in distress. We are all aware of the uncertain times we are in and the fact that the most hit industries of today are the hospitality, aviation, and the events and…