When the flag bearers of style and elegance ‘Raymond’ wanted to engage their audience through corporate activation, they partnered with Insta Brand Activation.

Raymond is stepping up their game and bringing their tasteful range of suiting and shirting to your doorstep! The expert designing team of Raymond will pay you a visit, wherever you are, and design a custom-made suit for you. To promote bespoke tailoring, Raymond wanted a corporate activation setup wherein they could showcase their finest suiting fabrics, interact with their visitors and even take appointments.

Our Solution:

  • Raymond did not want a run-off-the-mill promotional setup; ergo we created an aesthetically designed 100 sq. ft. smart active box setup that was an extension of their brand persona
  • To give the brand activation setup a boutique vibe, we created fabric walls that resembled wood paneled walls. It made the setup look elegant yet cozy
  • We designed a tasteful display that was suspended on the wall (with lighting), for the brand to showcase their variety of collars
  • Minimalistic display stands were provided to exhibit the swatches of fabrics
  • A backlit counter with the Raymond’s marketing message gave a whole new twist to the setup
  • 3D branding brought attention to the brand activation setup and made it stand out in the corporate environment

The first phase of this pilot campaign proved highly successful. Raymond has requested for more setups like the one provided for a PAN India event.