Jeep is a fully owned subsidiary of Fiat Chrysler Automobiles. This Italian-American Corporation ventured in the Indian market in 2017. To acquaint Indian customers with their flagship Compass brand, Jeep engaged in PAN India dealer activation. Jeep also sought to engage audiences in Nepal through dealer activations in Kathmandu.

To kick-start their dealer activations across the country, Jeep partnered with Insta Brand Activation for stylized promotional setups.

Jeep is a fully owned subsidiary of Fiat Chrysler Automobiles. This Italian-American Corporation ventured in the Indian market in 2017. To acquaint Indian customers with their flagship Compass brand, Jeep engaged in PAN India dealer activation. Jeep also sought to engage audiences in Nepal through dealer activations in Kathmandu.

To kick-start their dealer activations across the country, Jeep partnered with Insta Brand Activation for stylized promotional setups.

Our Solution:

  • For dealer activations in 20 cities including one in Nepal, Insta Brand Activation supplied 27 smart active box setups to the brand
  • The setups included 2 tents, a backdrop, rubber mats, a reception counter, LED lights, 4 chairs and a round table. The setups were designed particularly to display Jeep’s latest model in style
  • The modular setups designed by Insta are extremely easy to assemble and dismantle. To further ease the process, we provided the team at Jeep with a special AV presentation and a step-by-step manual as well
  • The dealer activation setups built for Jeep were strong enough to withstand the harsh outdoor conditions and were elegant enough for indoors as well
  • Insta Brand Activation handled complete program management from designing to manufacturing and delivering the promotional setups to individual dealers as per schedule

The reusable setups provided by Insta Brand Activation were instrumental in making Jeep’s Compass a household name. Jeep’s corporate marketing team announced Insta Brand Activation as their official partners to source dealer activation setups from.