7 Tips for Effective Brand Activation Campaign
The world seems to embrace digital marketing strategies for brand promotions, but that does not mean BTL marketing has lost its charm. Brand activation is as relevant in today’s digital world as it was back in the day. What is brand activation? And why is it important? Brand activation means creating…
4 reasons to engage your audience through BTL activities
Are you one such brand that’s pondering how newbies in the market are taking the customer by storm? The quickest and the simplest point of consideration that you must look upon first thing first is their brand promotion and marketing game. If your brand is…
The Ultimate Guide to a Strong Brand Activation Campaign
Visualize a scenario wherein you have just launched your brand. From your product range to your target audience, all of it has been carefully set, but you do not receive the anticipated connection, that you wish to build. Do you know why? The two most…
5 Brand Activation Ideas to grab 80% more visitors
Brand activation is considered a new term in today’s marketing field as it is comparatively a recent yet buzzing word. Every other brand these days is adopting brand activation ideas to reach out to the untapped market and create a distinct identity for themselves. Also known as BTL…
De-Coding “COVID” in times of crisis!
The novel corona-virus, or more notably referred to as COVID-19 has left us all in distress. We are all aware of the uncertain times we are in and the fact that the most hit industries of today are the hospitality, aviation, and the events and…
5 Tips To Augment Your Brand Activation Campaigns
There are many types of brand activation campaigns that require different strategies. Some of them include product sampling, brand engagement, new releases, and consumer promotions. Each of these campaigns require different strategies. But the founding principles, we cover will ensure that the strategies you devise…
5 Trendy Ideas for Promoting Your Brand at Events
You can’t always be there! Therefore, your promotional display must be able to deal with visitors. The following ideas might be just right for your visitors. Be it brand at malls or any other event is such a daunting task. Every brand is more colorful…
A-Z of ATL and BTL Marketing
If you are an entrepreneur, you must have definitely heard of terms like brand activation, ATL, TTL and btl marketing. Budding entrepreneurs often get overwhelmed by these terms when they set off to market their brand and products in the market. Over the years, businessmen and…
A sneak peek into the top list of BTL activities
Something that has been an incessant buzzword in the technological and advanced world that we live in is BTL activities. BTL activities list is dominating the marketing arena off late and for a good reason. Although seasoned players and marketers are quite familiar with terms…